You know that moment when you’ve got the product, the vision, maybe even a killer campaign idea…
But your creative needs more pull, more realness, more people?
And nothing fuels that spark like content from genuine voices. Influencers who ignite curiosity, and creators who turn it into action.
In fact, content from real creators drives up to 4x higher click-through rates than average, and it’s the kind of trust you can’t manufacture in-house.
That’s why this list exists.
These agencies live and breathe UGC and influencer marketing, and they know how to make it work.
What you’ll find inside:
- The 10 best agencies focused on UGC and influencer marketing
- Key services and creative strengths
- Industries they work with
- Notable clients and projects
Read on and find the agency that will make your brand unforgettable.
TL;DR: Top UGC & Influencer Agencies
1. inBeat: inBeat delivers high-performing UGC and influencer campaigns by partnering with the top 2% of creators. They combine content creation with full-stack growth services like paid media, SEO, and TikTok Shop optimization. The result is a scalable, repeatable system for customer acquisition.
2. Fieldtrip: Fieldtrip unites strategy, creative, and media into one integrated team. They excel at delivering large volumes of UGC and video content, with fast iteration loops and strong media amplification. Ideal for brands needing production at scale and content built for testing and performance.
3. Content Allies: Content Allies runs B2B podcast programs with a production and distribution model tied to influencer outreach. They handle everything from guest booking to post-production and clip repurposing. Best suited for companies that want to turn podcasts into measurable ABM and content engines.
4. The UGC Agency: The UGC Agency streamlines UGC production, creator matchmaking, and paid campaign execution within one ROI-driven workflow. With results like 520% ROAS and 100K+ conversions, they’re a strong option for brands focused on direct response performance and fast scaling.
5. Go Viral: Go Viral specializes in European market entry through local creator networks. They bring regional insight, culturally tuned storytelling, and efficient campaign rollouts across 30+ countries. A good pick for brands looking to scale internationally with localized influencer content.
What Is an Influencer & UGC Marketing Agency?
This type of agency focuses on two things: people with influence and content that looks like it came from a friend’s feed.
They handle the matchmaking between brands and creators, making sure partnerships feel natural and authentic.
From content briefs to approvals, they keep projects moving without killing creativity. They know when to push for reach and when to focus on conversions.
The end result is marketing that feels less like advertising and more like connection.
For those unfamiliar, this video explains the difference between UGC and influencers:
Once you understand what they do, the next question is: what do you get out of it?
And that brings us to the next section:
Benefits of Hiring an Influencer & UGC Marketing Agency For Your Brand
If you’re wondering whether it’s worth the budget, this is where things get real:
You Gain a Production Team Built for Creator Content
Producing influencer and UGC campaigns takes a different rhythm than traditional brand shoots. Agencies in this space know how to brief creators, edit for platform algorithms, and keep turnaround times tight without losing quality.
They treat every piece like it’s competing in the feed, because it is. You get creative direction, editing, motion graphics, captions, and sound design that align with current trends while staying on-brand.
For example, 71% of TikTok users decide whether to keep watching or scroll away within just three seconds, a detail that creator-focused teams know and build around.
There’s no disconnect between concept and execution, the same team that sources the creator also shapes the final asset. The result is content that looks natural in the feed but has the polish to perform in paid.
You Get Immediate Access to the Right Networks
In this industry, who you know matters as much as what you create. These agencies have established connections with micro-influencers, macro personalities, niche creators, and even talent managers who control high-demand accounts.
With the number of UGC creators up 93% year over year in 2025, having access to a pre-vetted network helps you bypass the overwhelm and secure the right talent faster.
Need twenty creators to launch a campaign in two weeks? Need niche talent in a specific region? Agencies already have the relationships, rate agreements, and communication lines in place.
You Skip Creator Management Headaches Entirely
Working with creators means contracts, timelines, revisions, and usage rights. If you’ve ever run this manually, you know it becomes a full-time job fast.
In fact, marketers spend about 16 hours a week just managing influencer communication. Specialized agencies handle all of that.
They brief the creators, chase the deliverables, and make sure you’re covered legally and strategically. There’s no back-and-forth over voice notes or wondering whether someone ghosted your team.
You get finished content, on deadline, with clear deliverables and performance goals. It’s execution without micromanagement, and it lets you stay focused on strategy instead of inbox drama.
You Stay Compliant With Every Platform’s Rules and Ad Laws
Influencer and UGC work comes with a set of rules that change faster than most brands can track. From FTC disclosure requirements to platform-specific guidelines on sponsorship labels, missing a detail can mean content takedowns or even fines.
Studies show only about 14% of influencer posts are fully compliant with FTC guidelines, so the risk is higher than many brands realize.
Agencies that live in this space know these regulations inside out. They make sure every piece of content is approved for paid use without delays.
They also monitor ongoing policy shifts, whether it’s TikTok adjusting branded content rules or Meta updating ad review processes. You’re always in the clear, and your campaigns run without unexpected interruptions.
With the benefits clear, here’s the in-depth guide to the top teams:
An In-Depth Look at the Leading Influencer & UGC Marketing Agencies
Let’s take a closer look at the agencies defining this part of the market:
1. inBeat
inBeat is a top digital marketing agency, trusted by brands that want high-impact UGC and influencer campaigns.
Their unique selling point lies in connecting brands with the top 2% of content creators to produce high-quality, performance-focused content at scale.
They activate across all major social media platforms: Instagram, TikTok, YouTube, LinkedIn, Snapchat, and beyond, making sure your brand shows up where it matters most.
From micro-influencers to niche creators, inBeat ensures every piece of content is tailored to engage, convert, and feed your ad engine with fresh creative assets.
Whether the goal is to launch a product, increase market share, or maintain a steady growth trajectory, inBeat builds campaigns that deliver.
The result is a scalable, repeatable system for customer acquisition.
Consider Mindbloom’s micro-influencer initiative.
inBeat orchestrated 15+ creators to deliver authentic testimonials supporting a $1M+ media buy, with whitelisting and dark posting to extend impact.
The campaign achieved a 25% drop in CAC and boosted referral sign-ups by 40%, proving how the right blend of content and media buying can transform results.
Alongside influencer and UGC expertise, inBeat strengthens brands with paid ads, TikTok Shop optimization, SEO, and user acquisition strategies.
Industries: Beauty, Mobile App, CPG and DTC brands, Retail, eCommerce, Agencies, Fashion, Food
Notable clients: New Balance, Deux par Deux, Linktree, Hopper, Nissan, Disney, Hurom
Key services:
- Digital Marketing
- ABM Campaigns
- Link-Building
- Paid Media
- Social Media Marketing
- UGC Creation
- TikTok and Instagram Marketing & Advertising
- Micro-Influencer and Nano-Influencer Marketing
- SEO Solutions
- Content Marketing Services
- Creative Production
- Brand Development
- Product Marketing
- Growth Marketing
- Lead Generation
Reason to work with inBeat: They deliver high-performing UGC and influencer campaigns across all major social platforms, combining top-tier creators with full-stack growth services.
2. Fieldtrip
Fieldtrip builds creator-powered performance by uniting strategy, creative, media, and measurement in one squad.
Work kicks off with strategic audits and a clear roadmap that shows exactly where your brand can flex.
Then comes the delivery engine: brand and design systems, influencer-powered UGC, short & long video, and podcast production aligned to your channel mix.
Here is what that looks like in practice:
- For Native, the team produced 750+ unique UGC assets across 4 campaigns, hitting 200% of the content target with 50+ creators per drop.
- For Nordstrom, a micro-influencer gifting strategy delivered 3M+ views in one week, powered by 100 creators and 500+ assets across TikTok and Instagram.
Strategy, content, and media stay in one loop, which makes testing and scaling cleaner.
Industries: CPG, Fashion, Beauty, Technology, Wellness, Sports, Gaming, Food & Beverage, And B2B Markets
Notable clients: Native, Nordstrom, OpenAI
Key services:
- Strategic audits, growth roadmaps
- Brand & design systems, UGC & influencer content, short- and long-form video, branded content, podcast production
- Paid social, search, programmatic display & video, connected TV, out‑of‑home, influencer media
- Performance analytics, creative testing & reporting, measurement & attribution, targeting & activation
Reason to work with Fieldtrip: You get a team that delivers multi-format UGC with proven, like 3M views in a week.
3. Content Allies
Content Allies runs podcasting like a B2B creator program, tying guest scheduling to influencer reach.
You get strategy, guest outreach with influencers and industry leaders, production, publishing, and promotion in one flow.
Each recording has a dedicated engineer on the line for clean audio and zero friction, then the production team edits, titles, writes show notes, and preps clips for UGC across LinkedIn, Shorts, Reels, and TikTok.
Their results go beyond listen counts.
For Disruptive Innovators, they brought in 60+ C-suite IT guests, generated 5,281 podcast downloads across 53 episodes, and pulled in 7,213 YouTube views, more than the audio listens.
That’s just one example.
For Gusto Embedded, the podcast hit 10,000+ downloads in its first 15 episodes, ranked top-10 for four major SEO keywords (including #1 for “Gusto” and #2 for “powered outcomes”), and delivered a 15.69% CTR on paid ads compared to the 6.81% benchmark.
Industries: B2B Companies across Tech, SaaS, Enterprise Services, Associations, and Professional Services.
Notable clients: Altus Group, Zendesk, Digimarc, Omnipresent, Siemens
Key services:
- Strategy: Tailoring podcast or content series strategies to match business goals
- Guest outreach & scheduling: Including influencers, partners, and subject-matter experts
- Full production: Live engineering support during recording, post-production polish
- Promotion & distribution: Podcast SEO, repackaging into social, articles, paid ads
- ROI Enablement: Positioning podcasting as account-based marketing and measurable relationship-building
Reason to work with: You get influencer-grade guest booking plus engineered production, with ready-to-post UGC clips for every channel.
4. The UGC Agency
The UGC Agency runs social campaigns with speed, precision, and an ROI track record that commands attention.
Their process spans competitive research, creator matchmaking, ideation, production, approval flows, and paid campaign execution, keeping everything inside one streamlined system.
They average a 520% return on ad spend, have driven over 100,000 conversions, and reach an audience potential of 60M+.
Since January 2024, they’ve delivered influencer-led UGC for Bumble across EMEA, tailoring content for Bumble, Badoo, and Official.
Bumble’s Associate Director called them the most dependable UGC vendor in six years, crediting their global creator roster, consistent quality, and creative precision.
Industries: Brands across D2C and B2B sectors
Notable clients: Bumble, Indeed Jobs, PepsiCo, LastPass
Key services:
- UGC content production (scripting, edits, multi-format delivery).
- Creator research, sourcing, and matching plus bespoke creator strategy.
- Paid social and/or search campaign build with content funnels.
- Landing page optimisation and ongoing tests.
- Tracking & pixel integration, analytics, and reporting.
Reason to work with The UGC Agency: You get a UGC partner delivering 520% ROAS, 100,000+ conversions, and proven influencer content trusted by brands like Bumble.
5. Go Viral
GOVIRAL GLOBAL serves as a launchpad for brands entering European markets, powered by a deep roster of regional creators fluent in local culture and platform trends.
Their scope covers UGC production, influencer and micro-creator marketing, and content campaigns designed for both reach and authenticity.
With 100+ campaigns, 20K+ creators, 50M+ total reach, and 75M+ views, they bring both scale and precision to brand storytelling.
The proof is in their campaign rollouts:
- For Timeleft, they expanded a Portugal-based concept into 30+ countries across EMEA and APAC, with one video pulling 400K+ Instagram views, outperforming the profile’s other content.
- For Casetify’s new case launch, they leaned into a casual day-in-the-life format that resonated with the brand’s style, driving over 2.9M views.
Industries: Travel, Fintech, Tech, Lifestyle, Consumer Goods, Fashion, Luxury
Notable clients: Timeleft, Casetify’s, Revolut
Key services:
- Influencer & UGC marketing for France/Europe, with Paris as the hub.
- Strategic content creation tailored to European sub-niches (e.g., Gen Z categories).
- Diverse French influencer network across mega, macro, micro, and nano tiers.
- Integrated social media marketing aligned with influencer programs (Instagram, TikTok, YouTube, Facebook).
- Performance-led campaigns that cut CPA and scale across markets; app-rank lifts cited in travel case work.
Reason to work with Go Viral: You get regional creator access and campaign execution that can take a brand from one market to 30+ countries while delivering multi-million-view content.
6. Sticki
Sticki is an agile, data-driven Australian UGC and influencer agency founded in 2022 that builds high-performing creator campaigns through a roster of 133 million creators, including 1 million in Australia, giving you serious content velocity and reach.
As an end-to-end content partner, they deliver influencer marketing, UGC content pipelines, mass-micro influencer campaigns, and photography & creative content production with tight workflows from ideation to approvals to paid delivery.
After analyzing USD 1.2 million in ad spend, they found UGC formats that lifted ROAS by 68%, increased CTR by 192%, and cut CPA by 30%.
For the Nike Melbourne Marathon, Sticki planned a creator-driven campaign that sold out the full and half marathons 14 weeks ahead of race day with 17.5K people waiting.
The campaign hit a $2.98 CPA via emotionally charged IG Reels and TikToks and produced 57.7% of total Meta-attributed revenue during the Early Bird stage.
Industries: Travel & Leisure, Home, Pets & Lifestyle, Fashion & Beauty, Technology, Apps & Gadgets, Food & Beverage, Health & Wellness
Notable clients: Nike, NordVPN, Sally Hansen
Key services:
- Influencer marketing campaigns: end-to-end management, rate/usage negotiations, creator insights & reporting.
- UGC production for organic social, paid ads, and website/product-page videos.
- Mass-micro influencer activations to scale awareness and acquisition.
- Creator discovery & analytics via Sticki Discovery Tool (real-time demographics, sentiment, safety).
- Measurement & reporting: paid performance summary, ROI, qualitative/sentiment analysis.
- Photography & creative content production (e-commerce/product imagery; on-set shoots).
Reason to work with Sticki: You tap a 133M-creator roster and a proven system that raised ROAS 68%, increased CTR 192%, and cut CPA 30%
7. The Hype Society
The Hype Society runs digital campaigns through a creator-first lens, blending in-house creatives, performance marketers, data analysts, and strategists across Melbourne, Brisbane, and Auckland.
They lead with UGC and influencer content that feels real, engages consistently, and builds trust around your product or service.
From there, they scale across social ads, TikTok, Google Ads, SEO, organic content, digital strategy, brand development, and web.
With 350+ years of combined experience, they’ve earned a spot in the top 3% of Google Premier Partners, 30+ five-star reviews, and awards from Clutch, SEMRush, APAC Search, CSSDA, and more.
Their brand-first method is trusted by 100+ clients who stick around for a reason.
As they put it:
| “Our goals are your goals. We commit to engage your customers, ensure that your campaigns are resonating and driving the performance of your product, service or brand.” |
Industries: Automotive, Fitness, Fashion/Apparel, Employment & Career Services, Energy & Utilities, Consumer Products
Notable clients: DiggerLid, 1st Energy, Sacha Drake
Key services:
- UGC strategy and content programs centered on authenticity and social proof.
- Influencer selection and collaborations to add targeted reach and authority.
- Co-creation campaigns with creators and their audiences.
- Reviews and testimonials amplification through creator channels.
- Influencer-driven contests/challenges to accelerate participation and virality.
Reason to work with The Hype Society: You get a multi-city creative and strategy team trusted by 100+ clients, backed by 350+ years of combined experience, and ranked in the top 3% of Google Premier Partners.
8. Disrupt Agency
Disrupt Marketing runs high-impact influencer campaigns from the heart of London, where creative meets real-time data and cultural timing.
Their work fuses influencer casting, content production, paid social, and social media management into one end-to-end system built for audience pull and campaign speed.
They’re especially strong in short-form video, using trend-driven TikToks and Reels to reshape how brands connect with younger audiences.
For Madame Tussauds London, they tapped creators to ride pop culture trends like James Bond and Squid Game, driving 650K impressions, 33K+ engagements, and a 6.8% engagement rate while revamping the attraction’s Gen Z appeal.
In another case, for Delphin Hotels, they gave seven travel creators a week-long stay at Antalya resorts, which resulted in 8.6M+ organic impressions, 238K engagements, a 2.77% engagement rate, and a 403% impression rate, without paying a cent in creator fees.
Industries: eCommerce, Fashion, Travel, Beauty, Luxury, B2B, Gaming
Notable clients: Delphin Hotels, Madame Tussauds London, Ecco, LELO
Key services:
- Influencer marketing
- Paid social: Meta/Instagram
- Social media marketing
- Content production
- TikTok influencer marketing
Reason to work with Disrupt Marketing: You get data-led influencer campaigns proven to drive millions of impressions and high engagement rates without costly influencer fees.
9. SHOUT Agency
SHOUT is a TikTok-first creator performance agency with a 200,000-strong verified creator and influencer database.
They connect brands with the right talent using platform-specific data, pairing nano- and micro-influencer activations with scalable UGC production and in-depth market research.
The agency grew from its own UniTaskr platform with 300K users to running thousands of campaigns for clients across industries.
For Takis’ ‘Volcano’ flavour launch at Aldi, they deployed 68 creators across humorous skits, taste challenges, and blind tests, driving 5.4M views and 122K engagements.
Industries: Music, Technology, Food & Beverage, Gaming, Fashion, Accommodation, Travel, Dating, Finance, Social, and among others
Notable clients: Takis, Adobe, Hello Fresh
Key services:
- Creator Marketing
- UGC Production
- Market Research
- TikTok Strategy & Amplification
- Self-Service UGC Platform
Reason to work with SHOUT: You get TikTok-first activations powered by 200K verified creators and exclusive platform insights.
10. Last Night Media
Last Night Media is an Australian agency that merges in-house, high-caliber video production with UGC-style creative built for mobile games and apps.
They combine local talent with in-person shoots to craft content that feels native to social platforms while keeping production standards high.
Their style leans into TikTok-inspired pacing and strong calls-to-action designed to drive conversions and spark conversation.
With 2.5B+ views across their work, 42K+ videos produced, and 24 years of combined team experience, they can deliver everything from low-fi trending clips to cinematic-level commercials.
This versatility keeps campaigns relevant while ensuring every asset fits the platform and audience it’s built for.
Industries: Mobile Games & Mobile Apps, Tech & Consumer Brands, Corporate & Brand Storytelling
Notable clients: Codeway, Genshin Impact, Marriott International
Key services:
- UGC & Influencer Ad Production
- Mobile Game Ads
- Mobile App Ads
- High-Volume Video Ads
- Full-Spectrum Video Production
- Performance Tracking & Iteration
Reason to work with Last Night Media: You get a content partner with 2.5B+ views, 42K+ videos delivered, and the flexibility to produce both trending UGC and high-end commercial work.
How to Pick a Top-Tier Influencer & UGC Marketing Agency for Your Business
Before you sign anything, run through these checks and save yourself from expensive mistakes.
Demand Clear Reporting and Real Performance Metrics
If an agency can’t tell you what happened beyond vanity likes, walk away.
You need reporting that connects creator content to measurable ROI:
- ROAS
- CTRs
- CPA
- Retention lift
- Post-purchase conversions
Ask to see previous campaign dashboards, including ad manager exports, not just pretty PDFs.
Look for agencies that can break down performance by creator, platform, and creative format.
Red flag: any team that says “we measure success in engagement alone” or avoids sharing raw numbers.
Pro tip: Industry benchmarks show an average return of $5.78 for every $1 spent on influencer campaigns, with top performers reaching up to $18, so set your goals accordingly.
Make Sure They Know How to Feed Paid Media
Influencer content without paid integration is wasted potential. The best agencies build for organic and paid from the start.
That means hooking early, editing for multiple lengths, and including clear CTAs, all structured to test inside Meta, TikTok, and YouTube ad accounts.
Ask whether they offer dark post licensing. Check if their team works with performance marketers, beyond just brand leads.
According to Kantar’s 2025 analysis, influencer content in ads captures attention for 2.2x longer than standard digital ads, making it a natural fit for sustained paid campaigns.
If there’s no paid media arm or they act like boosting is enough, expect underwhelming ROI.
Choose Cultural Fit That Protects Your Brand Voice
Creators act as your face, so tone, values, and risk tolerance matter.
The right agency understands what your audience respects, what your legal team approves, and how far you can push humor or claims.
Cultural fit translates into content that feels native to your brand, which lifts engagement and trust.
Only 3 of the top 10 video “quality” attributes consumers value align with what advertisers prioritize, highlighting how easy misalignment can be without a culturally tuned partner.
Run a mini creative alignment: share three past winners and three fails, then ask the agency to respond with hooks, angles, and casting notes.
Confirm feedback cadence, Slack access, meeting rhythm, and turnaround SLAs.
Red flags include one-size-fits-all briefs, generic casting, and resistance to brand guardrails.
Wrapping Up
This article gave you a straight-to-the-point breakdown of the 10 best agencies built for UGC and influencer marketing. You saw who delivers, how they work, and where each one stands out.
Hiring the right agency means faster campaign traction, stronger engagement, and higher return on ad spend. You get content that wins attention and converts without draining your team’s time or budget. The difference shows in sales lift, lower acquisition costs, and lasting brand credibility.
If you want a partner who delivers at that level, inBeat is built for it. They create campaigns that scale, backed by a vetted creator network and performance tracking that ties directly to revenue. They keep everything lean, data-driven, and built to win.
Pick the agency that maps to your goals, budget, and risk profile. Lock the brief, align on success metrics, and move. You now have a smart shortlist. Choose with confidence and launch work your audience wants to watch and buy from.
Frequently Asked Questions
How much does influencer marketing cost?
You’ll typically spend anywhere from $500 up to $25,000+ per post depending on platform and follower count. For example, Instagram rates vary from about $35-$450 for micro‑influencers to $2500-$7000 for macro tiers. Agencies often charge $1,000 to $20,000 monthly, while full campaign budgets can reach $500,000 or more. You’re investing in reach and results, so choose the scale that suits your goals.
Why should you hire a UGC-focused influencer marketing agency?
They build campaigns around content that feels authentic while still driving sales. You get access to tested creator networks, refined briefs, and content pipelines designed for multiple platforms. They handle everything from sourcing to editing with performance in mind. This means you can scale campaigns without burning time on trial and error. The result is content that converts and lasts longer in your ad account.
Are influencer marketing agencies worth it?
Yes, if your goal is measurable growth through creator-driven content. The right agency cuts wasted spend by selecting proven creators and formats. They deliver content that works for both organic and paid, maximizing ROI. You gain speed, consistency, and performance tracking in one system. The return often outweighs the management fee when done right.
What’s the difference between a generalist marketing agency and a UGC-focused influencer marketing agency?
A generalist spreads across channels, formats, and industries, which can dilute focus. A UGC-focused influencer agency lives inside creator culture daily. They track platform shifts, know trending formats, and build assets that feel native to each feed. This focus results in stronger engagement and better ad performance.
How do I choose the best influencer & UGC marketing agency?
Look for clear reporting tied to real outcomes like ROAS, CTR, and CPA. Ask to see campaign dashboards with raw numbers. Make sure they build content for paid: check for dark post licensing, CTA testing, and integration with media buyers. Prioritize cultural fit so the creators they pick actually feel like your brand. inBeat checks all these boxes with fast execution, performance tracking, and content that converts.
