Have you ever posted on LinkedIn but barely gotten any reach, likes, or comments?
That used to be my story, too. Despite putting efforts into writing informative and high-quality posts and comments, the visibility of my LinkedIn account was minimal.
I used to spend a great amount of time on LinkedIn writing posts and adding visuals to them, but over time, I realized it is not working for me.
When I discussed it with one of my friends who is tech-savvy, he mentioned to me about the invisible characters that are also used by people who are struggling to get better visibility or reach on their LinkedIn accounts. He also told me how and where exactly I have to use these characters to see results.
However, to help you understand it better, let me walk you through the entire story of how invisible characters can make you visible on LinkedIn. Make sure to read through to the end, we’ve also covered what invisible characters are and where you can get them.
What Are Invisible Characters?
Before I start telling you about how these characters helped me make myself visible on LinkedIn, let me tell you what exactly invisible characters are so that you can get a better understanding of the whole article and the story.
Invisible characters are blank spaces which are blank spaces or special text characters that would not display anything visually. They are often used for formatting but cannot be directly typed using the standard keyboard layout. These characters generally appear as blank space but are considered by platforms like LinkedIn.
Apart from invisible characters, they are also known as
- Zero-width space
- Non-breaking space
- Zero-width non-joiner
These characters are widely used for formatting purposes, but most people do not know how powerful these characters can be for boosting social media engagement, especially on LinkedIn.
Problem In My Story: Low Visibility on LinkedIn
Before discovering invisible characters, my LinkedIn posts had:
- limited views
- low engagement
- Often got buried in the feed
I tried almost everything to get visibility on LinkedIn. Everything from better content, trending hashtags, and consistent posting, but nothing really worked much, and I had to face low profile views and little to no impression on my posts. I got disappointed as I gave full attention to my LinkedIn page, but it did not work out the way I wanted it to work out.
The Invisible Character Trick That Boosted Our Reach
The real change happened when I started using invisible characters while commenting on other people’s posts. These blank comments sparked curiosity, people noticed something different, clicked to see more, and many ended up visiting my profile.
Apart from curiosity, commenting on other people’s posts and updates can significantly boost your visibility, as these interactions are often seen by a wider audience. This simple trick led to a noticeable boost in profile views and post visibility within just a few weeks.
Where to Get Invisible Characters
This could be the part that you have been waiting for so long, as the entire story revolves around this. As I have mentioned at the start of this article, the invisible characters are not present in the standard keyboard layout, which means you have to externally source them to use for your LinkedIn.
Thanks to online tools, which have made it easier to outsource these characters instantly so that we can use them whenever and wherever we want. Below, I have shared two simple and efficient ways to get invisible characters without spending too much time and energy.
Invisible Character Tool by PrepostSEO
(https://www.prepostseo.com/invisible-character)
It is one of the tools that I often use to get blank spaces for my LinkedIn. One of the main reasons why this tool is my go-to solution is that it has seamless navigation and a minimal interface.
It gives you three methods to copy the invisible characters, and each method is unique in its own way. The best thing about this tool is that it allows you to generate as many invisible characters as you want by simply adding the number in the bar in method 3.
To copy the invisible character, you need to follow the steps mentioned below.
- Choose your method
- Click “copy” or the respective button
And that is how simply you can get these invisible characters copied to the clipboard. To paste the invisible characters, simply double tap the text field on your mobile and select “Paste.”
On a desktop or Mac, you can right-click and choose “Paste” or use the shortcut key Ctrl+V (Cmd+V on a Mac).
Invisible-character.net
(https://www.invisible-character.net/)
This is another tool that I sometimes use to copy the invisible characters. This tool also allows you to get blank spaces instantly. The best part of using this tool is that it helps you test whether the invisible spaces are copied to the clipboard or not.
To copy the invisible characters, you may follow the steps mentioned below.
- Choose your method
- Click “copy” or the respective button
However, method 1 of this tool allows you to copy the invisible characters as you want like small, medium, or large, so it saves your attempts from copying the characters multiple times.
Once you’ve copied the invisible characters, you can easily paste them where needed.
On mobile devices, just double-tap the text area and tap “Paste.” For desktop or Mac users, right-click and select “Paste,” or use the shortcut Ctrl+V (or Cmd+V on Mac).
Best Practices for Adding Invisible Characters on Your LinkedIn
- Use for Clean Line Breaks in Posts
Add invisible characters between lines to space out content neatly. This helps avoid bulky text blocks and improves readability.
- Format Comments Professionally
Use them to structure longer comments into short, clear sections, making your replies more noticeable and easier to read.
- Add Curiosity with Blank Comments (Sparingly)
Occasionally posting a blank comment can draw attention, but don’t overuse this trick, or it might be flagged as spammy.
Final Thoughts
Invisible characters may seem like a small detail, but they can make a big difference in how your content is seen on LinkedIn.
By using them smartly in post formatting and comments, I was able to boost visibility, attract attention, and improve engagement without changing the actual message. It’s a simple yet effective trick that’s easy to try and completely free.
If you’re struggling with reach on LinkedIn, give invisible characters a shot; you might be surprised by the results.
